![]() All of these tools are based on different data sources and attempt to score senders based on their practices and results. While it is true that there is no singular score that all mailbox providers use to evaluate your sending, there are some third-party tools and even mailbox-specific tools help you track your sending reputation. However, there are a few tools, stats, and tips you can use to monitor and better understand your sending reputation. Unfortunately, there is no single value or score that describes your sending reputation across all mailbox providers. On the other hand, if recipients are engaged with your messages, your sending reputation will be stronger and your messages will be more likely to make it to the inbox. If the messages you send generate a lot of spam complaints, your sending reputation will worsen and future messages will be harder to get to the inbox. Your sending reputation, or how mailbox providers judge your mail, is driven by how your subscribers are reacting to your messages. ![]() We always stress the importance of a strong sending reputation.
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